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Musings on storytelling, public relations & running a successful solo business
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What’s Effective vs. What’s New?
When it comes to writing and marketing communications, It’s easy to keep chasing after the thrill of the new. Don’t let that get in the way of telling a good story.


As an independent PR practitioner and freelance writer, I often juggle multiple clients, projects and deadlines. Running your own business means wearing all the hats — CEO, accountant, marketing manager, IT support, and more. 17hats is a way to simplify your workflow and reclaim your time. Their 2024 Black Friday sale offers up to 50% off one-year memberships, plus exclusive bonuses for new users.